How To Use Beard Balm
Posted on 15 April 2016
Beard balm. Just when a man thought he’d wrapped his head around the world of possibilities of beard care, and the many beard oils available, he discovers beard balm. But what exactly is beard balm? What does it do? And why should you use it? Perhaps you’re a devoted beard oil user looking to investigate this new direction in beard care. Or perhaps you’re new to beard care products (or even beards) entirely. Whatever the case, in five minutes you’ll know not only what beard balm is, but just what it does, and exactly how to use it as well. Let’s get started.
What is beard balm?
Put simply, beard balm is a balm that conditions, moisturizes and protects your beard, as well as making it nicer-smelling and easier to style. If that sounds very similar to what a beard oil does, that’s because beard oils and balms are very similar in composition. In fact, beard balms contain many of the same oils present in beard oils. (If you don’t know what a beard oil is, see our article on What Is Beard Oil?) The difference, of course, is the form — with beard balms containing substances like butters and beeswax in order to give them a thicker consistency.
Why, then, would a gentleman opt to use beard balm over beard oil? In many cases, a high-quality beard oil is enough; daily application of any of a good beard oil will keep most beards in fine form. However, there are a few instances in which a beard balm should be substituted for (or added to) a beard oil:
- Long beards. Beards beyond a certain length may become hard to control and maintain. Whilst beard oil will help to condition the beard, a balm is a definite plus for more advanced beards.
- Styling requirements. The very nature of beard oils means that they stay out of the way of your style, and give a more natural look. However, if you desire a particular follicular arrangement, a beard balm will provide the extra hold you need to achieve your stylistic goals.
- Low-key looks. Beard oil will provide a clean-looking sheen to a beard. This is always a hit with the ladies, and it’s one of the reasons we love beard oil. But if you prefer a lower-key, toned-down finish, beard balm can provide that.
Of course, a man should note that beard oil is better than balm at reaching the skin and preventing irritation and flaking. So we don’t necessarily recommend completely replacing your daily drops of beard oil with a dash of beard balm. But in conjunction, they can be a powerful pair.
How to apply beard balm
If you’re already a beard oil user, and you’re familiar with the process of applying beard oil to your beard (if not, educate yourself for free at How To Apply Beard Oil), the process will be natural. It’s quite simple: all you’ll need is a beard, a beard balm, and a beard brush and/or comb.
Any time you need a dose of beard balm (which could be after your scheduled beard oil application), ensure you’re starting with a reasonably dry beard. Grab your beard balm and take a small dash upon your fingertips. With a good balm, a little goes a long way, so be reserved — you can always add more. Once you have some on your fingertips, gently apply throughout your beard as you would an oil, taking care to work through as deeply as you can. You can then follow up with a brush and comb for more thorough distribution and precise styling. And that’s it — you can repeat as often as necessary. (We’d recommend once a day, but some men apply multiple times per day; and if your beard is this serious, we commend you.)
If you've just been skimming this article or would prefer a more visualized guide on balm application, you can watch the video below.
Overall, then, a beard balm can be a valuable addition to a beardsman’s grooming kit, and we strongly recommend it for gentlemen with above-average levels of beard prowess — or those who want a more sculpted look. And if you’re using one of Noble Grooming’s range of premium beard balms, you can be sure that you’re going to have a beard that looks fantastic, keeps its shape, and most of all, smells absolutely irresistible. So if you’re still on the fence about trying a beard balm, give it a shot. And if you suddenly find you can’t break your gaze from the mirror, your acquaintances seem to enjoy your company more, or your woman wants to hug you for just a few seconds longer… don’t say we didn’t warn you.